For the average small business, individual marketer or even social media agency, the subtle nuances of social media can be a bit overwhelming. You have your Twitter account started, your personal Facebook account setup and even a Facebook business page created, but are the social media profiles optimized for success? Think of your twitter, Facebook, LinkedIn [...]
4 Of The Biggest Mistakes Small Businesses Make In Social Media
January 11, 2013 by 22 Comments
Social media marketing done properly is probably THE most effective and efficient marketing medium available today. Many small and/or local businesses see an incredible amount of new business derived from making meaningful connections with their audience within the social graph, however most do not. In my experience, there are four main mistakes that small businesses and individual marketers make within social media that prevent them from achieving returns.
Social Media Trending Gets A Boost From #SMrebelsHelp
December 9, 2012 by Leave a Comment
On November 15, 2012 we announced the new #SMrebelsHelp community that was designed to help companies, charities and other businesses that need exposure. Since launching the community and the connected weekly tweet chats, some pretty amazing things have occurred. Not the least of which has been trending very high on twitter in many of our first weekly chats. No small accomplishment!
#SMrebelsHelp – New Twitter Chat And Community Aims To Help Startups And More
November 15, 2012 by 8 Comments
I get a lot of startups, charities and individuals that reach out to me for help. Most of the help they ask is centered on questions about effective social media practices, but some also ask for help promoting something. Clearly, the later of these two requests can be extremely problematic, especially if they have not done social media relationship building FIRST. But it got me thinking…
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