Everything on the web, particularly with social media, is growing more visual. Facebook, Tumblr, Pinterest, and Instagram all encourage people to share their favorite photos with their communities, and it’s no wonder that last fall Twitter decided to get on the bandwagon too, unveiling Twitter header images to help users’ profiles jump off the page [...]
How To Get Your Clients Addicted To You and Your Content
April 25, 2013 by 3 Comments
A Secret About Me I’m going to let you in on a little secret about me. I love buying domain names! It’s usually one of the first things I do after having a business idea for something that would help my clients. Several weeks ago my business coach and I were working together on one [...]
My Favorite QR Code Tips, Tricks and Trends
April 5, 2013 by 5 Comments
QR codes are slowly gaining ground in the US and I couldn’t be happier! To me, they are the superheros of the mobile marketing world. Sort of nondescript, so helpful, yet so misunderstood. Part of the problem arises from marketers using them incorrectly: sending users to non-mobile friendly sites, using a QR code when a [...]
Your Business Card is Your First Impression
March 10, 2013 by 13 Comments
I’m not a fan of Joel Bauer, but he makes some great points about your business card. Everything you do, everything you stand for in business, everything you have to say is all wrapped up in your business card. Use thin paper, people might think you’re cheap. Low resolution or inkjet print will tell someone [...]
Mobile Marketing – Do This One Thing
March 6, 2013 by 8 Comments
Are You Ready For the Mobile Revolution? If you do only one thing this year to embrace mobile marketing, let it be this: Make your website mobile friendly. If you don’t, you will be driving your users straight to your competition. If you are wondering why I say this, look around you. What do you [...]
Don’t Fall Prey to Idiom Idiocy!
March 4, 2013 by 6 Comments
There’s much more to savvy social design than logos, color schemes and font choice. The words you choose and use play a large role in the perception of your expertise, or lack thereof. Per Merriam-Webster: An idiom is a rendition of a combination of words that have a figurative meaning. The figurative meaning is comprehended [...]
Design Tools I Could NOT Live Without
February 7, 2013 by 11 Comments
People in every profession use many tools to accomplish the tasks they are responsible for each week. As a website developer and designer, I also have my list of essential and helpful tools that I rely on. Some of my favorite tools are very easy to use and have uses that extend way beyond web [...]
How to Decide Which Membership Plugin Is Best For You
February 6, 2013 by 2 Comments
I often get asked my opinion by prospective clients on which plugin is best for membership sites, and every time I quickly respond, ” I don’t know”. This is because they are asking the wrong question. It is not which membership plugin is best. The question is what membership plugin is best for you. I did a [...]
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