Let’s assume you want to be the number one wrestling blogger in the world. Or, you want to attract more clients to your marketing firm. Or land a new fancy job in public relations. Whatever you’d like to accomplish, you need to accompany it by a shiny, polished and irresistible personal brand. After you’ve done [...]
As the popularity of Pinterest continues to surge among business owners and marketers, knowing how to make the most of this tool is vital to ensuring your time (and money) are well spent. The developing shift to use Pinterest as an online marketing tool also requires that business owners learn how to use this social [...]
Bloggers know Pinterest is hot. Whether you blog about the latest technology gadgets or the hottest fashion trends, Pinterest can connect consumers with your content, boosting blog exposure, SEO and traffic. So how can you use Pinterest to drive traffic to your blog and increase repins, shares and comments? 1. Create Compelling Content Your blog [...]
First impressions are powerful! What impression is your Pinterest account creating? If you are one of the many accounts I visit on a daily basis, you may have set up a profile only to leave it barren with no sign of customized boards. If this is the case, you are missing a huge opportunity! With [...]
Pinterest recently launched their analytics product, an eagerly anticipated feature allowing personal and business accounts to track and measure the actions of their customers. While Pinterest has exploded with over 10 million U.S. monthly unique visitors, without accurate analytic intelligence, many marketers have been slow to embrace it as a viable component to their digital [...]
In the last year or two, Pinterest has grown to become one of the most popular social networking sites on the web. This was true among general users – the site gained tens of millions of users in 2012, becoming one of the most used social media channels in the process – but it was [...]
With over 1090 visitors per minute, Pinterest has established itself as a viable social media tool in a business marketer’s tool belt. Not only are consumers spending their time on the site (upwards of 90 minutes per month), they are also spending more money and at a higher frequency than they do on any of the other top five social [...]
If you have hesitated when it comes to using Pinterest within your business, recent statistics prove this social media powerhouse is worth a second look. With over 11 million active users, Pinterest has drawn a larger crowd in a shorter amount of time than any other social network. Often referred to as a virtual pin board, the [...]
The meta description and keywords are in place. The tags and featured image are all set. You’ve completed your post and hit publish. You’re all done, right? Wrong. You’ve spent the time to research and write a post, but you’re not going to promote? Without promotion, your post will inevitably be stuck in mud. Too many people make this mistake. You can see it in the number of shares, or lack thereof. After publishing, it’s time for the icing. It’s time to promote your post.
Don’t be shy. Use these promotion methods to get the traffic you deserve. Be the first one to share your post to each social network. This is perfectly acceptable as long as it’s a small percentage of your overall messaging output. Make sure your share buttons are prominent and relative. Make it easy for your readers to share with their audience.