Back when I was a kid, I clearly remember my family doctor stopping by to see me when I had come home after major surgery. Nothing fancy. Just to see how I was progressing and chat with my Mom about how I was doing. Of course, today, that is unheard of. Larger populations, shortages of [...]
Medeo Brings Back the House Call
Filed Under: Apps & Software, Branding, Business, Business Planning, Customers, Design, Development, Entrepreneurship, Facebook, Financing, Insurance, Leadership, Leadership & Management, LinkedIn, Mobile, Networking, News, Sales & Marketing, Security, Small Business, Social Media, Start-Up, Strategy, Success Stories, Twitter Tagged With: App, BC, British Columbia, clinics, consult, consutlation, Doctors, follow-up, Health, hospitals, house call, Medeo, nurses, prescriptions, Vancouver, video, YVR
The State of Social Media and the Telecom Industry [INFOGRAPHIC]
I’ve always been a sucker for good experiments. I grew up following the wonderful work of Bill Nye the Science guy and doing home made experiments in my back yard. Now I like to run experiments that range from A/B testing to a variety of tests to achieve content marketing success. Today, I want to share with you another experiment that [...]
Filed Under: Marketing, Social Media, Technology, Twitter Tagged With: leads, leadsift, Ross Simmonds, Social Media, social media churn, Social Media Sales, telecom
AN UPDATE: What Happens When A Brand’s Core Goes AWOL
Do you remember the classic quote from Bill Gates – the one about customer service? “Your most unhappy customers are your greatest source of learning.” This mantra should live in the minds of anyone and everyone who interacts with customers on a daily basis – because if you don’t solve the customer’s problem, your business [...]
Filed Under: Branding, Marketing, Social Media, Twitter Tagged With: brand marketing, branding, customer experiences
9 Social Media Tools To Make Your Life Easier
Are you overwhelmed by the sheer amount of time it takes to keep up with social media? Do you wish you had a few tools in your chest to help you accomplish your goals? Well, you are not alone! Recently, the Social Media Examiner put our their annual social media marketing industry report, aptly titled [...]
Filed Under: Apps & Software, Facebook, Google+, How-to, Social Media, Technology, Twitter Tagged With: FeaturedPost, social media tools, Tools
Be The Change You Want To See – In Social Media
It seems that almost every week, there is a new social media “scandal.” And boy are we ever quick to lynch the poor sap who made the mistake that created the said scandal in the first place… Thanks to my friend Sam Fiorella (@samfiorella) for posting the following on Facebook: “Our social community or social [...]
Filed Under: Community Management, Leadership, Leadership & Management, Personal Branding, Social Media, Twitter Tagged With: accountability, Community, Ghandi, ROI, Sam Fiorella, Social Media, Twitter, unicorns
What Obama Can Teach Canadian Politicians About Content Marketing
If you’re like most Canadians, you’re anxiously waiting for 2015 to witness another national election. The contenders are Stephen Harper, Justin Trudeau and Thomas Mulcair. In 2012, many of us enjoyed watching the spectacle of Romney and Obama from both an entertainment and political point of view. For marketers, it was refreshing to watch both teams [...]
Filed Under: Content, Content, Facebook, Marketing, PR, Sales & Marketing, Social Media, Twitter Tagged With: Campaigns, Canadian Politics, Content Marketing, Digital Content, Digital Strategy, Marketing, Obama, Political Social Media, Politicians, Social Media
3 Tips for Choosing a Great Twitter Header Image
Everything on the web, particularly with social media, is growing more visual. Facebook, Tumblr, Pinterest, and Instagram all encourage people to share their favorite photos with their communities, and it’s no wonder that last fall Twitter decided to get on the bandwagon too, unveiling Twitter header images to help users’ profiles jump off the page [...]
Filed Under: Branding, Community Management, Content, Design, Marketing, Online & Digital, Sales & Marketing, Social Media, Twitter Tagged With: Bigstock, Images, Photos, Social Media, Twitter Header
10 Networks That Will Super-Charge Your Personal Brand
Let’s assume you want to be the number one wrestling blogger in the world. Or, you want to attract more clients to your marketing firm. Or land a new fancy job in public relations. Whatever you’d like to accomplish, you need to accompany it by a shiny, polished and irresistible personal brand. After you’ve done [...]
Filed Under: Facebook, Google+, Instagram, Leadership & Management, LinkedIn, Personal Branding, Pinterest, Social Media, Twitter, Youtube Tagged With: personal brand, personal branding
3 Steps to Spring Clean Your Personal Brand
Just as your house needs a proper cleaning now and then, so does your personal brand. Few things remain static, and an online personal reputation is certainly not one of them. As the world changes, so do you. You acquire new skills, get more experience and change your career focus. Therefore, you need to make [...]
Filed Under: Facebook, Instagram, Personal Branding, Social Media, Twitter Tagged With: personal branding, Reputation Management
How To Change Your Twitter Account Name
Change Your Twitter Account Name Twitter makes it really easy for you to change your Twitter account name. You simply log into your Twitter account, go to your account settings, and change your Username/URL. That’s it, pretty simple! But wait. Can it really be that easy? Turns out, it isn’t. A bit of context This [...]
Filed Under: How-to, Social Media, Twitter Tagged With: change account, change twitter name, how to, Twitter
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