When we take the time to comment on blogs and commentary of others, we are expressing our desire to acknowledge and validate the writer with our presence and design as well to expand the conversation. Within many blogs there is a sense of community – there are many who are loyal to bloggers and will take part in the conversations that are happening on these sites. It seems that too many view commenting as an avenue for self promotion. Yes, it’s true; you can get link juice by comments on blogs. Are you interested in pursuing numbers or real connection with people? Keep in mind that when we take the time to comment, we do so because we are compelled by the writing, the subject and our intentions must come from a place where we feel that we can add to the conversation and not distract from the writer. Comments are way to create a community on your blog, not just for those who wish to link to your success.
Our comments matter to others; in fact, it’s the highest form of gratitude you can pay another for their ideas. We need to keep in mind that comments are not just for self promotion, rather, an ability to connect on the space with writers and expand the conversation of the blogs we read. It’s not a time to just comment for the sake of commenting, rather, a time to truly connect.
I know this will fly into the thoughts of those who feel that comments draw traffic for their own blogs. It’s a great way to get link juice as well, but when you only comment because you want to promote yourself, you are doing yourself a disservice in the process. No one will take your comments seriously and others will merely see through the veneer of the false intentions behind your acts. Do yourself a favor; make a point to comment when you are compelled by the ideas and thoughts. Do not feel obligated to comment on some blogs due to their high traffic. In the trenches where there is real knowledge being shared, make the time to add to the conversation. Expand your reach by extending your knowledge on the subject. Give your audience an idea that you are more than just words behind a keyboard.
Comments are gold to writers and they give validation to our thoughts, it’s not a time to promote one’s self and try to steal the thunder of the writer. Consider that your audience will see your actions in these comments, they will be lead by your example and it’s paramount that we are more mindful with our work online, the internet is written in pen and what you do today will be with you forever within the online world.
photo credit: duncan