social-media-impact

The Best B2B Marketing Leads Aren’t Always for Sale

Many B2B organizations face a common challenge: their sales and marketing teams fail to jive. One major area of disdain between the two groups stems from their disagreement about who … [Read More]

Keri Jaehnig of Idea Girl Media Shares Top Ten Reasons To Use Facebook Groups For Business For SteamFeed.com

10 Reasons To Use Facebook Groups For Business

Facebook Groups for business - A new idea? Many business owners still think that it's a matter of Facebook Groups vs. Facebook Pages.  But that really is not the case.  We should be … [Read More]

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Your SEO Insider: Panda 4.1, Google Targeting PBNs, Bounce Rate Data Infographic

  Good morning SteamFeeders! In what should now surprise no one, Google made more changes this week :-) Don't worry if you've missed some of them. I've scoured the internet … [Read More]

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How Blogging For Profit Could Ruin Your Company Blog

In this post, you're going to learn: Why some blogs fail while others thrive What a purpose driven blog is 3 examples of purpose driven blogs and why they work I have a … [Read More]

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Creating More Than “Pretty” Graphics For Your IMC Campaign

One of the biggest lessons I learned as a new professional was that even though my department was the graphics and marketing department, not everyone felt they wanted to use us. Many … [Read More]

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How Much Does It Cost to Start a Business?

How much money do you need to start a business? Of course, there is no easy answer. It depends. While the average cost for starting a business is $30,000, some businesses may … [Read More]

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10 Top-Notch Approaches to Demand Generation & Brand Awareness

Ask any business owner what their biggest and most fundamental challenge is. Is it managing your people? Could be. Is it offering top notch customer service? Very important too. But … [Read More]

photo credit: Jessica Ann

5 Tips to Not Be Like U2 With Your Marketing

Whether you’re first in line to buy the iPhone 6, or you’re still using a dumb phone, the future is here. And U2 didn't get the memo. By the end of this post, you’ll learn how to not be … [Read More]

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Are You Tracking the Right Metrics on Social Media?

Everything worthy of pursuing begins from knowing what you want. At least, it would have been nice if it were that way for business owners and marketers. Assuming you could nail down … [Read More]

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Your SEO Insider: Mobile SEO, Bing Cracking Down, Voice Search Coming to PCs?

Google Mobile SEO Don't ignore your mobile site. Whether you have a responsive website, or have set up a separate mobile site, make sure that it is optimized for search! A … [Read More]

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How Brand Influencers And Brand Ambassadors Are Different

While on a recent Twitter Chat, someone said brand influencers and brand ambassadors were the same thing. But they're not. There's actually a crucial difference between the two, and … [Read More]

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How To Use Twitter To Boost Your Business Development And Sales

* My article this month was written by Marni Mandell, Head of Business Development @Roojoom and the person that keeps me sane in the mad startups world. You can connect with her on … [Read More]

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Will The #FutureOfBusiness Radically Change Everything As We Know It?

I had the pleasure of taking part in GoToMeeting in Canada's #FutureOfWork debate on Twitter this past week. It brought together business and technology discussing emerging trends with … [Read More]

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The Truth About Social Selling: Why Old-School Selling Is Still Critical

There is a cottage industry of social selling authorities, experts, and gurus proclaiming that the old ways of selling are dead. This social media mafia insists that cold calling is … [Read More]

9:14:14 Navigating Controversy or Tragedy Sacco

Navigating Unexpected Controversy or Tragedy in Your Content Marketing Strategy

As a small business owner, I've learned a thing or two about the importance of creating a successful content marketing strategy. One thing I've learned is that success begins with … [Read More]

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Without These Best Apps, I Would Quit My Blog

Takeaways:  Apps can either  accelerate the pace  of your quality writing or slow you down with distractions.  The best way to locate the apps you need is finding someone you can … [Read More]

Growth-CONTENT

3 Content Marketing Tactics That Drive Growth

Did you know that there are a few strategies that brands and startups can implement today that will drive real growth? Whether it’s growth in newsletter subscriptions, customer … [Read More]

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Your SEO Insider: Ranking Factors, Hub Pages, and the Future of SEO

Organic SEO Search Metrics Releases 2014 Ranking Factors and Rank Correlations Always interesting and informative reading, it is important to note that this study measures … [Read More]

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Social Media Is Dead! Focus On Marketing Instead

Sometimes you just have to wonder if this industry was ever taken seriously. Case in point, a job board in Canada. While browsing Facebook the other day, I came across a post … [Read More]

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10 Tips For A Successful Social Advertising Campaign

Many a small thing has been made large by the right kind of advertising. Mark Twain As more and more people and content come onto the web, the average attention span gets a little … [Read More]

Hootsuite

What Is Hootsuite, And How Can It Help With Your Business?

One of my go-to tools for my business, or when working on client’s social media for K-3 Technologies, is Hootsuite. There are quite a few other social media dashboards out in the social … [Read More]

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Seeing Through The Wall With Wi-Fi X-ray Vision

The world of information and technology has experienced a large number of advancements in recent times. In fact, many of these changes have impacted human lives in significant ways. … [Read More]

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3 Reasons You Should Implement Behavior Tagging On Your Website

First impressions can make or break a relationship. And when it comes to your company’s website, a poor experience can mean the difference between a lifelong customer and a lost … [Read More]

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The Right Way to Quit Your Job and Launch a Startup

  One of the most stressful parts of being an entrepreneur is quitting your job to work full-time in your startup. You are jumping into the precipice of the unknown, hoping for … [Read More]

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What The ALS Ice Bucket Challenge Can Teach Us About NPO Fundraising Campaigns

Have You Done Your ALS #icebucketchallenge Yet? We are about a month into the ALS #icebucketchallenge and no one can dispute its absolute success. Well, they can but no one should. In … [Read More]

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Top 5 Blog Editing Essentials That Build Credibility and Loyalty

When asked about editing their blog posts, people have told me things like, “I was so relieved to have finished the post, I just wanted to check it off my list and get it out … [Read More]

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3 Reasons Why “Above the Fold” Isn’t Ideal for Online Content

There are two basic types of newspaper format: tabloid and broadsheet. Audiences want tabloids that are full of easy-to-read sensationalistic headlines about celebrity gossip and … [Read More]

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Not Getting the Blog Attention You Want? Here’s Why

Are you writing a ton of blog articles but not getting the attention you want? I know. It’s frustrating when you pour countless hours into your posts, but whatever you’re writing, it … [Read More]

Sales & Marketing

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Design and CSR based Initiatives by Big Brands

Every company would like to be like Apple. Not just because those giant revenues and profit margins would satisfy any … [Read More...]

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3 Tips for Content Inspiration

Whether you outsource your content to a copywriting agency, or hand it over to a new web designer, you care deeply about who … [Read More...]

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How to Make Your Content Come to Life

Quality content always wins. But what’s media got to do with it? Think of the media as your stage. And content is your … [Read More...]

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Social Media

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Social Media Presents a Huge Opportunity for Destination Marketers [Infographic]

Every year over a hundred million people visit popular tourist destinations like Las Vegas and Disney Parks/Resorts in USA. … [Read More...]

A new "sticky" like strip on Facebook Pages with the New Facebook Page Layout 2014 as described by Keri Jaehnig of Idea Girl Media for SteamFeed

New Facebook Page Layout 2014: What To Expect

So, what should you expect in the new Facebook Page layout 2014? "The only thing constant is change."  ~Francois de la … [Read More...]

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Social Media Marketing: Why Targeting Your Market Is Crucial

With all the Google changes and updates, social media traffic is important for quick blog traffic wins. But to make social … [Read More...]

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