LinkedIn Connections Deal Breakers

Ari Herzog is a marketer I respect. He’s someone that challenges my thinking about networking, social media and more with many of his articles. He recently asked a great question I feel compelled to answer: How many LinkedIn connections are too many? How many are too few? From: http://ariherzog.com/linkedin-connections/ First, you need to have a [...]

Crowd Sourced Reviews For Enterprise Software with G2Crowd.com

Back in the day, I was an IT manager. I looked after helpdesks, network administration and, worst of all, system and application upgrading. I say worst of all, because of the hell that was “the vendor dance”. The moment that you even whispered that you were looking to upgrade, sales people from miles around would [...]

5 Ways You Can Use LinkedIn as a Lead Generation Tool

With over 200 million members across 200 countries, LinkedIn now earns two new members every second.  Even more astounding is the fact that 35% of LinkedIn members log in to their account daily. Those are powerful statistics to consider when weighing your lead generation options. photo credit: Coletivo Mambembe LinkedIn provides visibility for the business [...]

12 Tips For Meeting People At Conferences

Blog World 2013For the past few days I’ve been in Las Vegas, Nevada at the BlogWorld New Media Expo working on a upcoming project for CoxBlue.com. I was there meeting, filming and talking to a number of today’s leaders in the field of Social Media, New Media, and Digital Marketing. It was an amazing experience and I’ll share many of the takeaways in an upcoming post.

Getting Started in Internet Radio

Lately I have been having more and more conversations with colleagues regarding the speed with which social media and the technology that drives it is coming at us. Within that social bucket we can add creating content in various, creative manners. Going beyond the staple of social media sites we know such as Facebook, Twitter, LinkedIn, and G+, we can add sites like Pinterest, Listly, Scoopit, as well as many more. Differentiate from that video, and you are pretty much utilizing a well rounded array of content platforms. Right…wrong, your not hitting the internet radio, or podcast target. There is a lot of juice that comes with the podcast, internet radio addition in your Social Media tool kit.

What to Really Expect as You Prepare for a Career in Social Media

English: Graph of social media activitiesAs those reading in the Steamfeed.com arena are aware, the starting point for SteamFeed was fed by a growing need to separate the self proclaimed “gurus”, “experts”, and bot companies promising outlandish results in just 7 minutes a day, from those that are actually doing the job in the trenches day in and day out. We understand that snake oil salesmen will be everywhere there is a place to make a quick dishonest buck. We have blogged about it, chatted about it and posted about it. However it dawned on me recently that I have not yet seen a post addressing the day in and day out “regimen” that social requires to be successful. Of course we all know it is all glamour, jetting from one engagement to the next, blogs, posts, strategies all just roll off the tongue and life is wonderful…NOT!!

Invest Time In LinkedIn

LinkedInI recently wrote a post here on Steamfeed, Choosing The Right Social Network For You, where I briefly highlighted the benefits of some of the top social networks. In subsequent conversations, I found myself praising LinkedIn… a lot. Now LinkedIn may not be the first social network that marketers talk about, however it is the one I get asked about most often from business professional that are new to social media.

Will Social Scores Take The Place of Fan Counts?

Social ScoreWhat’s Your Twitter Score?

Didn’t know you had one? The truth is, you don’t… at least not yet, but I have a hunch that eventually you will. And not just a Twitter score. I believe you’ll probably have a Facebook score, a Google score, a LinkedIn score and more…

Why?

The number of fans and followers you have on Facebook, Twitter and other social media platforms is in some ways becoming irrelevant. While a large fan count may give you bragging rights among your friends, co-workers and peers, it’s beginning to mean a lot less in the real world.

The Truth about Social Media Numbers

Social media numbers are the wolf in sheep’s clothing of the social media forest. Think about it, you just got finished reading the latest book on how to achieve social media greatness. You  know all the tricks, know what pitfalls to look out for, and most of all it has been made clear that “the numbers” mean nothing at all [...]